NYT: For Libraries and Publishers,
The day after Christmas, the library re-opens it's doors to a bright and mildly chilled Tuesday morning. Oh, the serenity of it. The sun is shining over a soft snow that fell the night before, the day is fresh with the powering up of computers and the smell of overdue books. But wait. What is that? Off in the distance, creeping slow toward the book drop. A crowd, a hoard, a swarm of...patrons. As they approach the librarians realize that they are not ordinary patrons, no, these patrons are not the chipper fiction readers to be expected on a weekday, they look tired with their bloodshot eyes and unkempt hair. It looks like they haven't slept in days. It's almost like...like...their zombies. Zombies lacking compound bone fractures and bleeding appendages, rather with book size boxes (half of them still wrapped in plastic) and USB cables. They're clutching their packages and moaning "help us...help us." While a enthusiastic library staff runs towards the shelf to grab the Zombie Survival Guide (thank you Max Brooks for having this foresight) a thought comes to mind. These patrons are not the rotting corpses from World War Z (again, thank you Mr. Brooks), nor are they the flesh eating monsters from Walking Dead, they are patrons exhausted from staying up since Christams trying to figure out how to use their new eReaders.
Alright, so this exaggeration of an apocalyptic raid on the library is probably not going to happen but it might come close. The library has been training for the past month to prepare for the eReader questions that are bound to walk through our doors this time of year. Rather than fearing these questions I have tried my hardest to arm staff with the information needed to answer basic questions and feel confident when talking about this technology. The requirement that staff has is to be able to explain our eBook loaning software and how it works with eReaders. They're on top of their game. All of them, whether comfortable with the technology or not, has welcomed the information with open arms, I am confident that they will be able to rise to the challenge of answering the eReader demand. Unfortunately, there are some in this game of loaning digital content that are not as flexible or willing to cooperate as the staff at the library. These hindering parties are ebook publishers and, you may not like to hear this, libraries.
In my eyes (notice I said in my eyes, none of my opinions reflect the opinions of the library) publishers and libraries share an equal responsibility in making the relationship between ebooks and loaning work. Publishers, come on, blocking libraries from purchasing content. I know it's about the money but lighten up. Yeah it's easy to check out digital library books (for most people) but if patrons want to borrow it from the library and you don't provide the content there is a good chance they will just look for the print version anyway. Yeah, you'll probably get some business but your pissing off a lot of libraries and patrons which is not good. I use my eReader for checking out a books from the library, sometimes I finish it, sometimes I don't, I'm a busy guy. If I don't finish it or if I really like it I consider purchasing it for myself so I can read it at my leisure so there is no worry about it disappearing after 21 days right when I'm getting to the good part. One thing I do not do is actively look for eBooks to purchase. If I want to read it and it's not in the library's eBook catalog I'm going for the physical copy. So, in my eyes you just lost a potential costumer because you didn't sell a copy to a library. I also try to avoid you when I buy books for my own personal collection.
Libraries, you're complaining about these publishers not selling you books, and it sucks, but do something about it. Write a letter, boycott, paint profane images on the side of their buildings (no, that's probably not a good idea). My point is that I see a lot of articles published about how publishers are treating libraries poorly but we should stand up for ourselves and think of inventive ways to get these people working with us. Get them on our side. We are and always have been an asset to publishers. Not all patrons exclusively check out books. Many of them visit books stores and buy content online so how about publishers sell us eBooks and we'll push your titles saying that they make a good last minuet eGift or something crazy like that. I'm just giving an example but we need to work together. Also, the whole 26 checkout freak out, that was bad. I'm going to have to side with the publishers on this one. It isn't fair that libraries are able to purchase one eBook and check it out over and over again. That doesn't happen to real books and we're just fine with that. Perhaps 26 is low, I'll give you that, but why should we not give a little to publishers to get a little?
My point is that libraries and publishers need to work with one another. Both businesses have gains when working together. Libraries of coarse continue to checkout books, which is, let's face it, awesome. Publishers, it's a way to advertise. Let libraries do your leg work. Get the word out there for eBooks. Owners of eReaders are not going to borrow every eBook from the library. They are going to buy many, many titles. Let them. It's fine. Check some out, get the word out there and let them buy some. It's not all about money (especially for libraries). If libraries are telling patrons that publishers won't work with libraries how's that going to look? If libraries sit there and complain about publishers it's not going to look good for us. So, publishers work with libraries and libraries work with publishers. Enough said.
#pardonmythumbs
-rk
The day after Christmas, the library re-opens it's doors to a bright and mildly chilled Tuesday morning. Oh, the serenity of it. The sun is shining over a soft snow that fell the night before, the day is fresh with the powering up of computers and the smell of overdue books. But wait. What is that? Off in the distance, creeping slow toward the book drop. A crowd, a hoard, a swarm of...patrons. As they approach the librarians realize that they are not ordinary patrons, no, these patrons are not the chipper fiction readers to be expected on a weekday, they look tired with their bloodshot eyes and unkempt hair. It looks like they haven't slept in days. It's almost like...like...their zombies. Zombies lacking compound bone fractures and bleeding appendages, rather with book size boxes (half of them still wrapped in plastic) and USB cables. They're clutching their packages and moaning "help us...help us." While a enthusiastic library staff runs towards the shelf to grab the Zombie Survival Guide (thank you Max Brooks for having this foresight) a thought comes to mind. These patrons are not the rotting corpses from World War Z (again, thank you Mr. Brooks), nor are they the flesh eating monsters from Walking Dead, they are patrons exhausted from staying up since Christams trying to figure out how to use their new eReaders.
Alright, so this exaggeration of an apocalyptic raid on the library is probably not going to happen but it might come close. The library has been training for the past month to prepare for the eReader questions that are bound to walk through our doors this time of year. Rather than fearing these questions I have tried my hardest to arm staff with the information needed to answer basic questions and feel confident when talking about this technology. The requirement that staff has is to be able to explain our eBook loaning software and how it works with eReaders. They're on top of their game. All of them, whether comfortable with the technology or not, has welcomed the information with open arms, I am confident that they will be able to rise to the challenge of answering the eReader demand. Unfortunately, there are some in this game of loaning digital content that are not as flexible or willing to cooperate as the staff at the library. These hindering parties are ebook publishers and, you may not like to hear this, libraries.
In my eyes (notice I said in my eyes, none of my opinions reflect the opinions of the library) publishers and libraries share an equal responsibility in making the relationship between ebooks and loaning work. Publishers, come on, blocking libraries from purchasing content. I know it's about the money but lighten up. Yeah it's easy to check out digital library books (for most people) but if patrons want to borrow it from the library and you don't provide the content there is a good chance they will just look for the print version anyway. Yeah, you'll probably get some business but your pissing off a lot of libraries and patrons which is not good. I use my eReader for checking out a books from the library, sometimes I finish it, sometimes I don't, I'm a busy guy. If I don't finish it or if I really like it I consider purchasing it for myself so I can read it at my leisure so there is no worry about it disappearing after 21 days right when I'm getting to the good part. One thing I do not do is actively look for eBooks to purchase. If I want to read it and it's not in the library's eBook catalog I'm going for the physical copy. So, in my eyes you just lost a potential costumer because you didn't sell a copy to a library. I also try to avoid you when I buy books for my own personal collection.
Libraries, you're complaining about these publishers not selling you books, and it sucks, but do something about it. Write a letter, boycott, paint profane images on the side of their buildings (no, that's probably not a good idea). My point is that I see a lot of articles published about how publishers are treating libraries poorly but we should stand up for ourselves and think of inventive ways to get these people working with us. Get them on our side. We are and always have been an asset to publishers. Not all patrons exclusively check out books. Many of them visit books stores and buy content online so how about publishers sell us eBooks and we'll push your titles saying that they make a good last minuet eGift or something crazy like that. I'm just giving an example but we need to work together. Also, the whole 26 checkout freak out, that was bad. I'm going to have to side with the publishers on this one. It isn't fair that libraries are able to purchase one eBook and check it out over and over again. That doesn't happen to real books and we're just fine with that. Perhaps 26 is low, I'll give you that, but why should we not give a little to publishers to get a little?
My point is that libraries and publishers need to work with one another. Both businesses have gains when working together. Libraries of coarse continue to checkout books, which is, let's face it, awesome. Publishers, it's a way to advertise. Let libraries do your leg work. Get the word out there for eBooks. Owners of eReaders are not going to borrow every eBook from the library. They are going to buy many, many titles. Let them. It's fine. Check some out, get the word out there and let them buy some. It's not all about money (especially for libraries). If libraries are telling patrons that publishers won't work with libraries how's that going to look? If libraries sit there and complain about publishers it's not going to look good for us. So, publishers work with libraries and libraries work with publishers. Enough said.
#pardonmythumbs
-rk



